2020 is one of the world’s leading interior design software providers. They build and sell different software solutions to help their clients design beautiful interiors, including kitchens, offices, bathrooms, and more.
2020 pairs their software offering with free and purchased training so customers can get the most out of their product.
In the past, most of that training was done in person. Each of the company’s different markets was responsible for building and selling their own training, and they didn’t have a central platform to monitor their courses in one place.
Each team tracked their sales metrics using complicated spreadsheets that were hard to compare, making it difficult to get a global view of their training sales.
Lots of opportunities for growth were lost: Markets were siloed, and there was no easy way for teams to collaborate.
On top of that, only offering in-person classes limited the number of clients who could access training. A lot of clients couldn’t purchase training because it wasn’t available in their region and travel was outside their budget.
2020’s company executives knew they couldn’t go on like this. They needed a learning management system (LMS) to streamline their training offering, create better experiences for customers who purchased it, track results, and improve their sales.
With the right solution, 2020 would be able to sell training to customers directly through their website, no matter their location.